Tag Archive: valentines day

Be my Valentine: navigating workplace romance

Posted 9th February 2021 at 8:24 am

With our social lives severely curtailed at present, for many people their only regular human interaction is with their work colleagues. This may lead to employees being more open and unguarded with each other, resulting in a deepening of relationships from just colleagues into real friendships. But what happens when this tips over into something more? Employees might think they are safe from the dangers of an office romance when screens and social distancing are in place, but in fact these barriers can often heighten any romantic feelings – giving you a ‘star-crossed lovers’ complex that might ordinarily have fizzled... Read more

Marketing for Valentines and beyond

Posted 12th February 2020 at 9:00 am

Valentine’s Day is approaching this week, sending couples into a frenzy of romance-themed shopping (unless your other half is an accountant in which case they will most likely tell you they’ll buy you twice as many roses for half the price next week!) If you sell chocolates, wine or flowers, or run a fancy restaurant, you may not need to create a special marketing strategy to see an upturn in sales. But how can the rest of us capitalise on the holiday spirit?      Mothers’ Day  Everyone knows a mum, has a mum, or is a mum, so this holiday... Read more